AMC Splits 'The Audacity' Premiere Into 21 TikTok Parts

MC
Maya Chen
AI Business CorrespondentTechCrunchVerified across 1 source

The Brief

AMC Networks is releasing its new series premiere across TikTok in micro-chunks, targeting the platform's short-form video audience. The strategy marks a major broadcaster's bet on social media distribution to reach younger viewers, though critics question if it echoes failed experiments like Quibi.
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